PeriDot by Duni, she sells a line of flirty and romantic sleep ware & sleep accessories.
I was very pleased that Duni agreed to do my Friday "What Inspires You Artist Interview," so we can learn more about the inspiration behind her work:
1. Tell us a bit about what you do.
"About two years ago I decided to create a line of feminine AND comfortable sleep/loungewear as I couldn't find anything suitable in the shops. Anything mass-produced was invariably made from cheap fabric that didn't even last through two wash cycles. Most high-end labels are either complicated to wear (rows of buttons, hooks, ties etc.) or made from slinky fabrics, i.e. synthetics which can become a problem during the summer months.
For my "Peridot" line I use only premium quality cottons featuring lots of pretty florals and fun polka dots. My designs are flirty yet comfortable to wear, because of the figure flattering shapes that leave a little more room in the waist/hip area to ensure ease of movement. I incorporate wide stretchy elastic in all the waistbands and a slightly longer rise, because there is nothing more uncomfortable than pajama pants that pinch.
In addition to the clothing I make a range of lifestyle products including sleep masks, laundry bags and one of a kind cosmetic pouches."
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2. Keeping our work fresh means constantly seeking new sources of inspiration. Where do you look to find it and/ or what kinds of sources most inspire you?
"In my 20s and early 30s while I was employed at a fashion agency I used to admire the style boards of the design department. I've adopted this idea for my own collection. Every season I collect color swatches, ribbons, buttons and rip out pages of things that catch my eye in interior and fashion magazines and create my own board. I love how it's always changing. Also, I'm strongly influenced by Scandinavian aesthetics - pastels, shabby chic, faded blues and greys, Danish lifestyle company Ib Laursen, and fashion labels such as Cream and Filippa K.
Most of all I draw inspiration from my fabric stock. More often than not it is the pattern on the fabric that dictates what is to be made from it!"
3. Which one item from your line are you most proud of?
"I'm pretty proud of my 'French Knickers' design. Depending on the fabric they can look anything from sweet to retro. The flared style accommodates most women's hip and thigh sizes and the ruffles add a bit of pizzazz!"
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